Pay-per-click (PPC) advertising is an extraordinary strategy to make your practice stand front and center when prospective patients go looking for a dentist. This form of advertising is proven to have a substantial return on investment, and tends to feel …
After you’ve worked hard to create an aesthetically pleasing website with plenty of information about your dental practice, you may wonder why it’s important to have interesting and original content. Google is the most used search engine around the world …
If you want to grow your practice, search engine optimization (SEO) is a critical marketing strategy. Personal referrals by word of mouth are always effective, but most new patients will have found you with the same tool they use …
Recent research reveals that 70-80% of patients use online reviews through search engines, such as Google, as a basis for finding a new doctor, and will even go outside their insurance network after reading a positive review. You may be …
